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Simobi

Stop running your operations on processes only one person understands.
Build systems that work without them.

Manual processes have a hidden cost: when the person who knows how things work is unavailable, the business slows. Simobi builds the applications, automation, and cloud infrastructure that move operations from individuals to documented systems that any member of the team can use.

Included
  • 01Website development
  • 02Process mapping and requirements
  • 03Custom application development
  • 04Cloud infrastructure and hosting
  • 05Staff training and handover documentation

Where operations break down

The process only one person knows

When that person is unavailable, the whole operation waits.

Pricing logic, client records, approval rules, and reporting that live in one person's head or spreadsheet are a business risk, not a system. We document the process first, then build something any member of the team can use.

Approvals by message

Decisions made in WhatsApp leave no record, no accountability, and no audit trail.

Purchase orders, quotes, and internal approvals routed through chat are impossible to track or review. We build structured flows where decisions are logged, authorised at the right level, and visible to management.

Systems that don't talk to each other

When bookings, accounts, and inventory are in three places, the number you look at is probably wrong.

Reconciling separate systems manually is a weekly task that produces data already out of date. We connect or replace them so the business works from one source of truth.

How it runs

Four stages, each with a clear deliverable at the end.

01

Map

We document the current process in detail: who does what, where it breaks down, and what the correct version looks like. This step produces a requirements document, not just a conversation.

02

Build

The application or automation is built to spec, reviewed against the documented requirements, and tested before it handles live data.

03

Move

Staff trained at each site, old processes retired deliberately, and the transition managed so work does not stop during the changeover.

04

Maintain

Ongoing support, planned updates, and extension as the business adds headcount, branches, or new processes that need the same treatment.

What comes before

Operations are stage three. Most clients arrive via setup and presence.

Because we know the business from licensing, the software reflects the entity, the activity, and the people correctly. Nothing needs re-explaining to a second supplier.

Good to know

No off-the-shelf assumptions

We build to what the process actually is, not to what similar businesses usually do. If your approval chain is unusual, the system reflects that.

Costs are fixed at spec

Once requirements are agreed, the build cost is fixed. Changes to scope are discussed and quoted before they are built.

Frequently asked questions

Questions about websites and technology.

How long does it take to build a website?

Website development takes 7 to 14 business days from the point of design approval. That window covers development, testing, and deployment. The design phase, including your review and approval rounds, typically adds one to two weeks before development begins. Most clients are live within three to four weeks of the initial brief.

What is included in website development?

Each website project includes design, full development, domain configuration, business email setup, and a consistent visual identity. Simobi delivers the site and its supporting infrastructure as a single package. There are no separate fees for the domain setup or email configuration.

Should I get my website built before or after getting my UAE trade licence?

Both can run at the same time. Simobi coordinates business setup and website development in parallel, so your digital presence is ready when the licence is issued. This also strengthens your bank account application, as most UAE banks ask for a functioning company website during the review process.

Can you build a custom application or internal tool, not just a website?

Yes. Beyond websites, Simobi builds client portals, internal management tools, and process-specific applications for businesses that have outgrown off-the-shelf software. Every custom project starts with a process mapping session before any code is written, to ensure the build addresses the actual problem.

Will I own the website and all the files when the project is complete?

Yes. All code, design files, and assets are transferred to you on project completion. There are no ongoing licence fees for the website itself. You choose your hosting arrangement, and Simobi can manage that on your behalf under a separate support agreement if preferred.

What ongoing support is available after the website goes live?

Simobi provides full handover documentation so your team can make basic content updates independently. For ongoing changes, feature additions, or hosted infrastructure management, that can be arranged separately. There is no obligation to take a retainer.

Do you work with businesses that are not yet set up in the UAE?

Yes. Many Simobi clients start the website and technology engagement during the business setup phase, before the trade licence is issued. The two services are designed to run together so the business is fully operational from day one.

The process that works today is the bottleneck of tomorrow.

Tell us which part of your operation is the slowest, or most dependent on one person being available. We will tell you what a working system looks like and what it costs to build one.